Short URLs allow you to get the most out of character limits on social media Combine this with other analytics tools-like Google Analytics-and you’re setting yourself up for marketing success. To easily track source traffic, create short links using different UTM parameters. This is information about who clicked your link, where, and when-information that will help you calculate the campaign’s ROI.
Most link shortening sites will offer tracking metrics. Link shorteners allow you to track performance
#Owely linmk shortener free
Hootsuite’s link shortener, for example, lets you create a vanity short link in just a few clicks.Įspecially if you’re using a free web hosting service, or have an ISP that’s less than exciting, a custom URL shortener is a way to keep your brand front and center whenever you’re sharing links.ģ. URL shorteners that allow you to customize your short link offer a chance to name drop your brand. If brand awareness is part of your social media strategy, a custom URL shortener is one more tool to help spread the word. A custom URL shortener lets you brand your links Keep things looking neat, tidy and, well, friendly with a URL that’s as short as possible. With so many letters and backslashes and numbers and question marks, anything could happen when we click that link! Anything! If you’re linking to a specific page buried deep on your website, or are using UTM parameters to track your visitors, you might find yourself wrestling with a lengthy URL.Īn oversized URL will look clunky pretty much anywhere you use it-in social posts, shared via text, pasted into an email.īut worse than that, long URLs also look super suspicious. There are a lot of good reasons to use a URL shortener if you’re going to be sharing a link. In some cases, you can even customize this mini URL with a custom phrase.
#Owely linmk shortener plus
Your new, shorter URL will typically include the shortener site’s address, plus a combination of random letters.įor example, if I punched in a URL like /tv-shows/puppy-bowl/full-episodes/puppy-bowl-xvi into the Hootsuite Ow.ly link shortener, it would generate ow.ly/uK2f50AJDI6.
What is a URL shortener?Ī URL shortener is a tool that creates a short, unique URL that will redirect to the specific website of your choosing.īasically: they make a URL shorter and simpler. Also use it to track results and present the plan to your boss, teammates, and clients. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.
0 kommentar(er)
